Mobile phones are changing the retail industry by connecting the retailers with their customers regardless of the time and location. Consumers from across different countries of the world are expected to buy products through their mobile devices like- tablets, Smartphone and iPads. The payments and other money transfers are expected to reach a very high value in the coming years. Some of the popular accelerators of the retail industry that come under the category of mobility include – mobile commerce, mobile marketing, mobile operations etc. The emergence of the above channels affects the retail industry a lot.
Retail companies that neglect the mobility solutions will surely face problems like – improper promotion & marketing, lack of sales and growth. To be competitive, retailers should make use of mobility management solutions provided by experts of the industry. Mobility plays a very crucial role in increasing customer engagement and enhanced customer service. Retailers also believe that the mobility solutions can give great productivity for the employees.